Blog

In recent years, voice search has appeared to be nothing but a quiet whisper in the digital marketing space. However, this is about to be amplified with the prediction that by 2020, over 200 billion searches will be voice-activated.

Did you know that consumers are exposed to over 5000 marketing messages every single day? Think about how many of these 5000 messages that you can recall. In a loud and overwhelming marketing environment, how can your brand stand out?

Big data, predictive analytics and machine learning are common topics that have risen within the digital marketing space and are rapidly gaining traction from many industries due to the opportunities it provides.

2016 has flown past ever so quickly and the majority of brands, have either planned their consumer marketing and advertising strategies for the year ahead or are in the process of producing them now. But does your consumer marketing strategy have the ability to react quickly in an ever-changing landscape should it be required?

Recognising the power of creativity is the slogan behind the highly regarded international W3 awards, and RGC Digital Marketing is delighted to Win a Silver Award within the Business and User Experience Categories for the “My Business Mate” iPhone Application development project, as our first internal brand innovation initiative. 

In recent studies conducted by Sensis in 2015 on social media consumption by consumers, we see exactly how consumers react to brands delivery of content and it provides brands with opportunities to truly engage their consumers more effectively. So what steps should brands implement to ultimately sell more product?

Social media usage is on the rise for Australian consumers and businesses in 2015. This report demonstrates exactly how, why and when social media is being utilised. Is your brand positioned correctly to effectively connect consumers to your products and services?

After an intensive pitching process, we are delighted to welcome Mitsubishi Electric and Sika to RGC Digital Marketing in 2015. These companies have partnered with RGC to deliver the full suite of digital, advertising and marketing services and we can’t wait to connect consumers to their brands.