RGC Digital Marketing

Email Marketing Services

RGC's team of email marketers specialises in creating engaging email content, managing subscriber lists, and tracking campaign performance. Whether you’d like to generate leads, increase sales or engage your customers, we’ll create a tailored solution that exceeds your expectations.

HIGH PERFORMANCE EDM CAMPAIGNSStay Connected To Consumers With Email Marketing

As an email marketing agency, RGC specialises in leveraging Electronic Direct Marketing to keep your brand prominently positioned in the minds of your target audience. Investing in marketing materials can indeed be costly, but our email marketing services offer a cost-effective solution to establish and maintain that crucial connection with your consumers online. Through our tailored email marketing services, our content writers ensure your brand not only catches the eye of potential customers but also stays there, fostering long-term recognition and loyalty.

The core objective of our electronic direct marketing strategy is to consistently deliver valuable and engaging content to individuals who show a keen interest in what your brand has to offer. By focusing on the recency and frequency of your electronic direct mail campaigns, we guarantee that your audience receives timely updates and reminders about your brand, its products, or services. This regular communication is key to keeping your brand relevant and top-of-mind encouraging ongoing engagement and interaction. 

At RGC, our approach to email direct marketing is both strategic and dynamic, ensuring that every campaign is crafted with the specific needs and interests of your audience in mind. We utilise advanced segmentation and personalisation techniques to make every message feel exclusive and relevant to the recipient. This not only enhances the effectiveness of your campaigns but also significantly boosts open and engagement rates, translating into more leads and conversions for your business.

In addition to crafting compelling messages, our team also focuses on the analytical aspect of email marketing, closely monitoring campaign performance to continually refine and optimise our strategies. By analysing key metrics like open rates, click-through rates, and conversion rates, we provide insights that inform future campaigns, ensuring they are even more successful than the last. With RGC’s email marketing services, you gain a partner dedicated to maximising the impact of your electronic direct email efforts, driving tangible results that contribute to your brand’s growth and success.

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Our Approach To Email Marketing Services

As an experienced email marketing agency in Sydney, our team are ready to deliver quality email marketing services to connect your brand with both existing and potential customers ready to engage with your products and services. Our approach to email marketing services revolves around curating a comprehensive customer database, enabling direct, targeted communication through electronic messages. This strategy allows us to deliver personalised updates about your brand’s latest achievements and offerings, ensuring your message resonates with your audience. By employing email direct marketing, our content writers craft messages that inform and engage your audience, fostering a stronger connection and affinity with your brand through every email sent.

Email Marketing Services
The Benefits of Email Marketing

Cost-effective engagement

Encourages repeat sales

Stay in touch with your database

Automated to save time and money

Tools of The Trade

We work with the industries leading software, resource and technology partners.

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Why RGC For Email Marketing?

RGC Digital Marketing is an EDM Marketing Agency in Sydney who gets the most out of each-and-every client’s Email Marketing Campaign. Our Graphic Designers, Digital Marketers and Web Developers all work together to produce the most cutting-edge Email Campaigns, which always exceed industry benchmarks.

Should you wish to apply some interesting effects to your Direct Marketing Campaign, RGC can make it possible to add motion graphics to your Electronic Direct Marketing Campaigns then animated banners are certainly worth considering.

RGC utilises an array of Email Marketing Software platforms, which are specific to the clients’ business operations. We have seen tremendous benefits to client sales processes, purely by swapping from one Email Platform to another. From Salesforce Marketing Cloud and Mailchimp to Klavio, we provide our clients with the right system for the right application, and we can also create customised plug-ins to create automated sequencing for specific functions.

Our ongoing results have seen our clients enjoy big uplifts in their Digital Sales, increases in repeat orders, increases in Average Order Values and more importantly big reductions in overall Digital Advertising Costs, due to our diligent Digital Marketing Expertise.

Key Benefits For Our Clients

There are many reasons to choose RGC as your Digital Marketing Partner.

Multiple EDM platforms

25 years of experience

Transparent reporting methods

No Lock-In Contracts

Fixed and Fair Pricing

Frequently Asked Questions

Below are answers to some common questions our new clients ask us.

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What exactly is email marketing, and how can it benefit my business?

Email marketing is the practice of sending promotional messages or newsletters to a group of people via email. At RGC, we can deliver quality email marketing solutions that can increase your brand awareness and drive traffic to your website, which ultimately generates leads and works towards boosting sales.

How does your email marketing service work? Can you walk me through the process?

The email marketing services that we provide at RGC typically involve several steps. These include creating a targeted email list, designing a visually appealing email template, crafting compelling content, scheduling and sending the email, and analysing the results. We work with you to tailor each step to your specific business needs.

What kind of email campaigns do you offer?

We offer a variety of email campaigns, including promotional emails, newsletters, welcome emails, abandoned cart reminders, and more. We have provided a number of different email marketing solutions for clients across a range of industries.

How do you measure the success of an email campaign?

We use a variety of metrics to measure the success of an email campaign, including open rates, click-through rates, conversion rates, and ROI. We track these metrics over time to determine what’s working and what can be improved in future campaigns.

Can you help me build an email list, or do I need to provide my own?

We can help you build an email list by offering lead magnets, opt-in forms, and other tactics to encourage subscribers. If you already have an email list, we can help you clean and segment it for better targeting.

What kind of data do you use to create targeted email campaigns?

We use a variety of data sources to create targeted email campaigns, including demographics, purchase history, website behavior, and engagement metrics. This allows us to create personalised campaigns that resonate with your audience.

Can you provide customised templates for my email campaigns, or do I need to use your pre-designed templates?

We can provide customised templates for your email campaigns that align with your branding and messaging. Alternatively, we can use pre-designed templates and tailor them to your specific needs. At RGC, we’re committed to offering the right solution that is best for your business, and we have experience designing a wide range of solutions that have effectively targeted the needs of our client’s customers.

How often should I send emails to my subscribers, and what kind of content should I include?

The frequency and content of your email campaigns depend on your business goals and audience preferences. Generally, we recommend sending at least one email per month to keep your subscribers engaged. The content should be informative, entertaining, and relevant to your audience.

Can I personalise my emails to include my subscribers' names or other information?

Yes. At RGC, we always encourage personalisation in email campaigns as it increases engagement and improves the customer experience. We can help you include dynamic content that pulls in each subscriber’s name, location, or other relevant information.

How do you ensure that my emails won't end up in my subscribers' spam folders?

At RGC, we always follow best practices for email deliverability, such as using reputable email service providers, complying with anti-spam laws, and avoiding certain words and phrases that trigger spam filters. We also encourage subscribers to whitelist your email address and provide clear opt-out options to reduce the likelihood of spam complaints.

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So, what's next?

Start the Journey Now

Free Consultation

We offer a free consultation to all our potential clients. During this initial conversation, we'll discuss your goals, needs, and expectations in detail, and answer any questions you may have about our services.


Custom Tailored Strategy

Once we've had a chance to understand your needs and goals, we'll develop a custom-tailored strategy that's designed to help you achieve your desired outcomes. This strategy will be unique to your business, and may involve a range of different approaches depending on your specific needs.


Onboarding Process

After you've approved our strategy, we'll begin the onboarding process. This involves setting up any necessary accounts or tools, establishing communication channels, and creating a project timeline. We'll keep you updated throughout this process, and make sure everything is in place before we move forward with our work.