SEO Agency Brisbane

SEO services are a digital marketing technique that helps websites rank higher in Search Results on Search Engine Landing Pages, through non branded search terms and without paid advertising.

When a user searches on the web, there are two forms of results: paid and organic. A paid result is essentially an advertisement – where an owner has paid Google to relate their business to specific keywords. On the other hand, Google ranks organic results according to how relatable a website’s content is to the user’s searched keywords. A website must prove to Google that its content is naturally the most relevant to that particular search.

The closer a website gets to the top of a search engine; the more people see the website and are likely to become customers. With the first five organic search results accounting for 68% of clicks, the competitive search field is more challenging than ever. RGC Digital Marketing is an SEO Agency in Brisbane dedicated to producing innovative and competitive content, allowing businesses to implement consistent and creative SEO strategies, achieving top ranks on Google search pages.

SEO services have the highest Return on Investment than any other Digital Marketing Tactic. RGC Digital Marketing is a leading SEO Agency in Brisbane who provide SEO Services & SEO Techniques, including optimising websites to ensure design and content are aligned with Search Engine Best Practices and match website content with a user’s search query.

Ultimately, effective SEO Campaigns increase a website’s search engine ranking and organic traffic to the website. In addition, maximising the quality of organic traffic, allowing for higher conversions by delivering relevant information to the user online.

These days, SEO services have never been a more critical business tool to invest in, as most of today’s consumers are avoiding physical stores online searches have never been more prevalent. To remain relevant in this online environment, get in contact with our leading SEO Agency in Brisbane and get ranking today!

1. SEO Audit

We start our SEO services with an SEO audit. To produce an effective SEO campaign, it is imperative we perform a detailed SEO analysis of your website against the current Google ranking of your competitors. This helps us identify the best SEO opportunities unique to you and ensure your website ranks higher within Google Search results as quickly as possible.

2. Keyword Research

Next, our SEO Agency team will conduct in-depth keyword research. These keywords are how potential customers find your business online. The SEO Brisbane team will develop a custom list of keywords, develop a keyword strategy that best relates to your company and then optimise your website to relate to popular search terms on Google.

RGC’s leading SEO Services in Brisbane go beyond the standard keyword research given by other SEO agencies in Brisbane. RGC concentrates both on popular long-tail keywords and phrases instead of individual words alone. Also, we focus on out-ranking competitor keywords and altering SEO strategies according to web search updates. Google or Bing, as well as, other industry changes such as upgrades to voice-to-text SEO systems like Siri and Ok Google are regularly in flux.

3. On-Page SEO and Off-Page SEO Techniques

Our SEO Agency specialists in Brisbane employ a combination of On-Page SEO and Off-Page SEO Techniques, working closely with the RGC Website Developers, Website Designers, Digital Analysts and Content Writers, to ensure that every aspect of the SEO Process is adopted correctly.

On-page SEO services refer to the activity that drives traffic to your website from other websites.

For example the quality of the text, the user experience (UX), images and other technical web design aspects such as site speed and mobile compatibility. At RGC we focus on continually producing new content as part of our SEO services in Brisbane. As fresh content like text and images are highly favoured by Google, for example, updating your old blog posts can increase organic traffic by as much as 106%.

Off-page SEO services refer to the SEO efforts taken externally from your website, such as social media accounts, guest blogging, link building and any other content sharing of images, videos and articles to third party websites. Quality backlinks from authoritative sites are the main focus here, as Google’s algorithm favours websites with valuable backlinks. Websites without backlinks are 91% less likely to get organic traffic from Google.

4. Content Marketing

Content Marketing is a digital marketing initiative that focuses on providing consumers with information about a brand and its industry. RGC is an experienced Content Marketing Agency in Brisbane, who understands that powerful storytelling is imperative in engaging consumers.

Google favours brands that consistently produce fresh content on their websites, and as a result, rewards brands by improving their organic search rankings and SEO. Whether it be through user-friendly websites, informative and entertaining blog posts, engaging EDM’s or intriguing social content, RGC’s goal is to design creative ways to convey your stories and engage with customers online.

5. SEO Reporting & Tracking to Identify Opportunities

RGC Digital Marketing is a leading SEO Agency in Brisbane who values the significance of SEO reporting and tracking. The RGC team lives and dies by the SEO results we achieve for our clients, and that is why every SEO Campaign is analysed via our intuitive Reporting Platforms. These platforms help support SEO Growth and help our SEO Agency specialists identify SEO opportunities as they become available.